

Swish high suds, formulated with Deepolift technology, removes the toughest stains, whiten and brighten your clothes


Vision
To be amongst the leading companies in the fields of fabric, personal, and nome care while holding a reputable and responsible position, all by collaborating with our stakeholders to maximize value. return. and comoetence.
Mission
We strive to lead trading and manufacturing comoanies in ine zavotian market and ine Middle East all by doing things rightly with respect to ethics, laws, Dustrioos otto, dru Gudity startudros, wille keeoina a dlicent eitor for continuous improvement and development.

Core Values
- Our Core values stem from our fundamental belief in God. Under his guiding light, we believe in conducting all our lousiness trustily. transparently and honesty.
- Collaborate with our customers to maximize value and return for us to compete and excel eventually.
- Versatility to adapt to customers’ needs in a continually changing market.
- Integrity: We succeed by doing things the right way, with respect to ethics, laws, and quality standards.
- Employees: They are our business partners – our knowledge, skills, passion and diversity. Our success begins withvaluing our people and fostering their development.
- Clients: We succeed by making our customers delighted and meet up their.
- exoccidlons. vye emorace wiell clidierges are opportunesdrie work lo ther SuCCees.
- Growth: We recognize that our financial growth will be only achieved as a corollary for living up to these principles.
- Excellence: We earn our reputation by delivering superior value in every project that we undertake.
- Innovation: Our industry leadership depends on making products more excina and cost-entectvel.
- Safety: Keeping our people safe is our most important measure of success.


SWISH SUPER WHITE